How New Wealth Can Become Permanent Prosperity
When SpaceX went public on June 12, it reportedly made Elon Musk the world’s first trillionaire. Published estimates suggest roughly 4,400 current and former employees became millionaires, with about 400 crossing $100 million. Any of us would expect that kind of life-changing wealth to bring permanent prosperity, but too often that's not the case. Whether sudden wealth comes from an IPO, the sale of a business, or an inheritance, it brings a flurry of complex decisions. Under

Matthew Goff
17 minutes ago


New Wealth Playbook Part 1: Seven Common Missteps When New Wealth Arrives
This is part one of a series on how to prepare for the arrival of New Wealth. We highlight 7 common mistakes that are made in the early stages, and the rest of the series leads you through a process to make sure you and your family achieve the peace and prosperity you are hoping for.

Matthew Goff
Jun 13


New Wealth Playbook Part 2: Lost in Translation
This video explains how to translate what you want your wealth to do for your family into specific, measurable terms and then prioritized through priority stacking. These techniques quickly anchor your decision making in purposeful and well thought out priorities, helping you avoid early mistakes in planning.

Matthew Goff
Jun 12

